Client : Fubo
Project Overview
Fubo Sports Network, a live and on-demand sports streaming platform, needed a comprehensive and dynamic brand identity to differentiate itself in the competitive sports media landscape. As a brand designer, I was responsible for the ideation, creative direction, and implementation of the entire brand library.
Challenges
Creating a bold and energetic visual identity that aligns with Fubo’s sports-first ethos.
Ensuring consistency across digital, broadcast, and marketing channels.
Developing a scalable brand system that could evolve with the platform.
